Side is a real estate brokerage platform founded in 2017 by Guy Gal, Ed Wu, and Hilary Saunders, designed to empower top-producing real estate agents, teams, and independent brokers. Recognizing that hard-working, high-volume agents were underserved and exploited by traditional brokerages, the founders created a platform that prioritizes agent ownership, simple transaction management, and robust back-office support. After a transformative three-hour conversation sparked by a 15-minute coffee meeting with Hilary Saunders, a seasoned real estate broker, Side was launched to address these needs.
The platform enables agents to build and grow their own companies while Side handles liabilities, recruiting, and back-office operations. Since its inception, Side has supported over 500 real estate companies nationwide, fostering unprecedented growth for top agents and elevating industry standards to deliver exceptional consumer experiences. With a mission to transform skilled professionals into unique, collaborative businesses, Side continues to innovate and address ongoing challenges in the real estate industry.
